Can robots also walk the runway? Mechanical Planet’s robot solutions make an appearance at the Macau Fashion Festival

Robots can not only dance and interact, but also walk on the runway?

The opening ceremony of the “Macau Fashion Festival 2025” created a high-tech fashion show. This year’s Macau Fashion Festival focuses on the core theme of “Fashion Journey” and introduces breakthrough elements of robot fashion shows. On site, humanoid robots from Mechanical Planet dressed in runway costumes tailored by local designers in Macau, accompanied by music to accurately track the runway, and cooperated seamlessly with professional models around them, giving high fives and interacting with each other.
At the same time, robotic dogs also joined the runway, interacting with models on the runway and even waving to greet the audience. Their agile performance instantly ignited the atmosphere, triggering rounds of applause and cheers.
The clothing exhibition is one of the three major landmark exhibitions of the year in Macau. On October 22nd, at the opening ceremonies of the 2nd China Portuguese Speaking Countries Economic and Trade Expo (Macau), the 30th Macau International Trade and Investment Exhibition, and the Macau International Brand Chain Franchise Exhibition, the “Robot Corps” from the Mechanical Planet also served as the “eye-catching facade”, interacting with guests from all over the world, sometimes shaking hands, clapping, and sometimes taking photos together.
The “Intelligent Fashion: Robot Driven Future Sharing Conference” held on October 23rd is also one of the focuses of this exhibition. The parent company of Mechanical Planet, Essential Technology, participated in this exhibition and gave a special presentation. Mission Technology is a platform dedicated to the digital leasing and operation of industrial production materials, with the mission of “leading the transformation of engineering services and building a better world”. It has established a comprehensive leasing and operation service system, and its business scope includes three core areas: as a service, platform, and AI innovation center. At this exhibition, Wuxing Technology conducted in-depth sharing on the business layout, practical application scenarios, and AI global digital marketing capabilities of humanoid robots, fully demonstrating its exploration achievements and practical experience in related fields.
The robot solution team of Mechanical Planet also shared a “scenario based software and hardware solution” with the on-site audience, dedicated to solving the “last mile” problem in the matching process between robots and actual application scenarios. As a leading global expert in one-stop rental and customized solutions for robots, Mechanical Planet can provide customers with a complete set of services including “robots+choreography programming+on-site operators+theme event planning”. This Macau Fashion Show is a typical case; At the same time, Mechanical Planet has strong technological capabilities and can perform secondary development on robots to achieve customized functions such as specific actions and voice interactions.
Subsequently, the technical team of Essential Technology conducted in-depth sharing around global digital marketing. The team stated that AI technology supported by models and algorithms has been widely applied in real life: in the fashion and apparel industry, AI can help predict fashion trends, improve design and production efficiency; In other fields, AI can also be used for algorithmic decision-making, public opinion tracking, brand promotion, and personalized marketing, effectively improving business operation efficiency.
The MOSS platform, a global digital marketing solution created by Wuxing Technology, integrates “unified data+native AI hub” into various aspects of global digital marketing, and builds a continuously optimized AI lead decision feedback system to help achieve efficiency in three core areas: intelligent marketing automation, efficient lead cleaning and classification, and precise lead follow-up and conversion. For example, MOSS’s product, Xingzhi Dake Tong, which focuses on marketing and customer acquisition, has a potential customer analysis speed that is 30 times faster than traditional manual methods, and an email opening rate that is more than 3 times faster than manually written emails.
The Macao Fashion Show has introduced innovative elements such as robot fashion shows, which not only greatly enriched the event content and provided visitors with a new viewing experience, but also promoted the deep integration of the fashion industry with intelligent technology and AI. This cross-border attempt fully demonstrates the flexible adaptation of Mechanical Planet and Essential Technology in multiple fields and different scenarios, providing a perfect example for the cross industry innovation and integration development of intelligent technology and AI technology.